Coffee Culture’s original menu was void of any visual interest or appetite appeal. The white backgrounds and boxed in photos did nothing to elevate the brand or show off the quality of their food.
Using beautiful top view photography, paired with elegant and elaborate titles we were able to create a menu that showed off what the store has to offer. With the new menu up, ordering went up a considerable amount. From there we were in charge of creating the majority of their promotional elements.
This project was completed while working at Jump Branding & Design.I was the leadgraphic designer working with a team that was imperative in creation of this brand.